New Location will Open with Enhanced Safety Measures

ATLANTA, GA (June 3, 2020) – Goodwill of North Georgia will open the doors to its Alabama Road store in Roswell on Thursday, June 4, at 10 a.m.  Located at 4905 Alabama Road, hundreds of shoppers are expected to visit the new store on opening day. The 30,316-square-foot space, including 12,112 square feet of retail space, features a drive-up donor door, making donating items safe and convenient.

“Goodwill of North Georgia locations are safe places to work and shop. As we open the doors to our Alabama Road store for the first time, the health and safety of our team members, shoppers and donors remain the highest priority,” said Keith Parker, president and chief executive officer at Goodwill of North Georgia. “Our mission to put people to work must continue as the state of Georgia experiences record job losses. This new location allows us to continue to help those that need our workforce development programs and services the most.”

Temporary store hours are 10 a.m. to 7 p.m., seven days a week. Store guests and donors can expect the following new safety measures in all locations across Goodwill of North Georgia’s 45-county territory, including the new store on Alabama Road: 

  • Store associates, shoppers and donors wearing a required face covering or mask
  • Metering of guest traffic to promote social distancing
  • Guest ambassadors disinfecting cart handles after every use 
  • One-way traffic on each aisle to aid social distancing 
  • Plexi-glass shields installed at open cash registers 
  • Contactless payment available 
  • Contactless donations
  • Frequent cleaning of “high-touch” areas 
  • Temporary closure of fitting rooms  
  • Restricted use of restrooms to one guest at a time 
  • Temporary suspension of water fountain usage 
  • Temporary suspension on the sale of jewelry, sunglasses and other accessories  

Each purchase helps to support the organization’s mission to put North Georgians to work. The sale of donated goods helps to fund Goodwill of North Georgia’s workforce development programs and 13 career centers located across the region, as well as its virtual career center,

The Alabama Road store is expected to bring in both shoppers and donors who will find the new location to be a convenient place to donate items they no longer need. Shoppers will find a variety of merchandise from clothing and shoes to décor and books on the sales floor. Those who visit the store during grand opening weekend (June 4 – 7) will have the opportunity to enter drawings for Goodwill gift certificates. 


About Goodwill of North Georgia

The mission of Goodwill of North Georgia is to put people to work. The nonprofit has provided services in the region for more than 90 years. In fiscal year 2019, Goodwill of North Georgia provided job training and employment services to 51,915 people and helped 25,688 people find jobs or start new businesses. The organization currently operates 65 stores, 53 attended donation centers and 13 career centers. Revenues generated from Goodwill’s retail program help fund job training and placement programs. For more information about Goodwill of North Georgia, visit